A wonderful question to ask ourselves from time to time, beyond “what should I do with my life,” is “what does life ask of me.” Find a way to contribute, a problem to solve, or a hurt to heal, and you can find a fulfilling life.
Along this path of living meaningfully, we can also find pure and exquisitely delicious Original Beans chocolate, founded by entrepreneur and conservationist Philipp Kauffmann, whose bean-to-bar chocolate business plants or preserves a cacao tree for every chocolate bar purchased.
Chocolate done right is not candy. It is food, glorious food, made from the cocoa bean (cacao), which is the seed of the fruit of the cocoa tree. Chocolate is agricultural.
The cocoa bean is basically a multivitamin. Rich in vitamins, minerals, antioxidants, and fiber, cacao is a superfood that needs no artificial ingredients, preservatives, fillers, or unpronounceables to turn it into chocolate. Add a touch of sugar to the meticulous process of fermenting, roasting, and grinding the cacao, and you have craft chocolate. Real chocolate. From there you can add milk to make milk chocolate, or add inclusions such as nuts or sea salt. Real chocolate starts with and stays close to the cocoa bean.
Original Beans highlights the link between craft chocolate and sustainability with its brilliant “one bar, one tree” initiative. Buy a bar, and a tree is planted or maintained, for future chocolate lovers. Eat it forward.
Indeed, all of the craft chocolate makers I meet or represent believe in the social responsibility aspects of making chocolate, such as using cacao from direct trade or fair trade sources instead of from the child slave labor sources that Big Chocolate relies on.
One way Original Beans extends its sustainability platform explicitly into social justice is through its delicious Femmes de Virunga chocolate bar, which provides female cacao growers in the Congo with seedlings, education, and a local radio program, supporting Congolese women’s participation in the local and global economy. That’s “Uplift Through Chocolate,” and that’s the kind of theme I touch on in my Chocolate Wellness talks and tastings.
Search #teamvirunga and #onebaronetree on social media for more details, and check out my #chocolatefreedomproject for ways to participate in the ethical chocolate movement. (Jump into all of it through my Instagram.)
Flavor is king, you say? Don’t worry, you’ll love the rich, pure, creamy flavors of Original Beans chocolate bars. There’s an elegance to the flavor profiles that is completely enchanting.
Real chocolate tastes better, and is better for you, for the growers, and for the environment.
What does life ask of you? Part of the answer: eat real chocolate!
Your friend in chocolate,
CEO / Founder Chocolate Uplift
chocolate brokering and consulting services, and sweet speaking
by Valerie Beck, chocolate expert and Kendall College Adjunct Professor
In addition to being an entrepreneur, founding the original chocolate tours years ago, and today doing speaking engagements about chocolate, and consulting in the chocolate space, I love teaching at Kendall College because I can contribute to the amazing and energizing students, and because I can create applied learning experiences – not just lectures but activities and excursions for real-world learning.
I had the opportunity over spring break this year to create a series of 8 excursions for a cohort of French business majors studying abroad in Chicago from their school in Paris, the ESCE. Our theme was American Business Explorations, our classroom was the city of Chicago and beyond, and our focus was on networking, volunteering, and mentoring as crucial to success in American business success.
My friends and contacts opened their doors to welcome us and speak to us. We toured companies such as Google, had a private tour of a gallery with an international light artist, participated in a speed-mentoring event held by Business Journals, and heard from speakers ranging from entrepreneurs to non-profit founders to executives to yours truly (chocolate supply chain and chocolate tasting!).
The experiences were meaningful to the students, who wrote blog posts at www.parischicagosafari.blogspot.com. The experiences were also meaningful to me in ways I hadn’t expected: I connected more deeply with some of my friends and contacts, thought more intently about the themes I built the course around, and got to see Chicago and American business through the eyes of my bright and perceptive students. See our posts online, including my tie-it-all-together post at the top showing the theme of each excursion, where we went, and links to our hosts.
As the saying goes: “school is never out for the pro.”
by Valerie Beck, Chocolate Consultant and Business Expert
Here’s a meaningful quote as we approach a new year filled with opportunity:
“Most people don’t plan to fail, they fail to plan.”
Have you created your 2015 business and marketing plan yet?
Your customized plan is just a consultation away.
Let my years of business innovation, success, and mentoring help you clarify and reach your goals. (Click for my bio, which will also give you a preview of my new full Chocolate Uplift site, currently under construction.)
How it works:
1. Whether you’re in chocolate, hospitality, or another field, I’ll create a detailed business and marketing plan for you, specifically for your business, based on a conversation by phone, email, or in person.
2. Implementation is also available, because wouldn’t you agree that the best plan brings no rewards if not put into action.
3. Prices for a customized business and marketing plan start at $500 based on the size of your business. How many new customers would it take to see a return on your investment in a week, or a day, or an hour? And how much fun will it be to see the success!
Don’t plan to fail by failing to plan. Plan, implement, and succeed. Email me at firstname.lastname@example.org and let’s talk. Your new year of prosperity awaits!
By Valerie Beck, chocolate expert, email@example.com
What two words scare us quicker than the words “chocolate shortage!” Chocolate is America’s favorite flavor, and some of us couldn’t imagine going a week or even a day without it.
You may have seen news reports of a coming chocolate shortage. So is there a chocolate crisis around the corner? Yes and no.
Here are the short answers:
~ Yes, because the global chocolate industry is being forced to change for reasons ranging from soil erosion to evolving customer preferences.
~ No, because while West African cocoa growing nations are facing huge challenges, South American and other cocoa growing nations are stepping in and growing more and doing it with fair labor practices.
And, we can make sure we’re supporting sustainable chocolate, by choosing chocolate that lists the country of cocoa bean origin for example.
Factors leading toward crisis include:
70% of the world’s chocolate comes from cocoa beans grown in West Africa, and West Africa is facing a cocoa crisis.
This cocoa crisis exists due to years of unsustainable farming practices, climate change which means temperatures in West Africa are getting drier – cocoa trees like humidity – and the desert is taking over land that used to be fertile, and unfair labor practices including in some cases even child slave labor.
And don’t forget Ebola: the bulk of the world’s cocoa beans are currently grown in Ivory Coast and Ghana, and some workers travel there for the harvest from nearby Sierra Leone and Liberia where the Ebola outbreak is happening. A concern is that if workers get sick, there’s no one to harvest the cocoa beans.
Plus, chocolate has been largely recession-proof in the US, and people in more countries like India and China are getting a taste for chocolate, so demand is strong and increasing.
On the other hand, there’s evidence that supply might be stronger than some people think. Factors indicating abundance and opportunity include:
Even as West Africa’s cocoa bean infrastructure changes and needs to change, other cocoa growing nations are ramping up production.
For example, cocoa beans are native to South America and Latin America, and countries like Ecuador, Peru, Colombia, and El Salvador are implementing cocoa bean initiatives to encourage farmers to grow more, and in some cases are encouraging foreign investment to produce more.
If you want to open a chocolate facility in Ecuador, where ideal cocoa bean growing conditions mean you can harvest cocoa beans year-round, there are financial incentives available.
Farmers in nations such as Peru have been given incentives to stop growing coca for cocaine, and start growing cocoa beans for chocolate (coca and cocoa or cacao have similar names, but are unrelated crops), and the plan is working.
In addition, it’s known that the big commercial chocolate makers are sitting on stockpiles of years and years worth of cocoa beans. If people believe there’s a shortage, companies can raise prices.
More and more consumers are looking at alternatives to commercial chocolate with its preservatives and artificial ingredients. Instead, a growing number of chocolate lovers are choosing the new wave of bean-to-bar chocolate, where the only ingredients are cocoa beans and sugar, and the chocolate is made artisanally, in small batches. Bean-to-bar chocolate gives you more health benefits, has a pure taste which the chocolate maker can develop such as by changing roasting or grinding times and methods, and uses cocoa beans not from farms in West Africa which are facing crisis, but from fair trade or direct trade cocoa farms which means benefits to farm families and communities.
Fyi I’ll write a blog post on bean-to-bar chocolate soon; for now please see my blog post on 3 Chocolatey NYC Neighborhoods which includes info on Mast Brothers Chocolate, and see the photo below with a link to twenty-four blackbirds chocolate. Also, you can check out other bean-to-bar brands I love such as Askinosie, Dick Taylor, and Cao Chocolates whom we’ll visit on our January 23-25 Miami trip! All of these brands sell on their websites; enjoy.
So are we going to run out of chocolate tomorrow and do you need squirrel away a chocolate stash in the attic to stave off chocolate doom? No.
Is the global chocolate industry in a time of change? Yes.
Is it a good idea to read labels and vote with your dollars, to make sure you’re getting the chocolate you want, that reflects sustainability and the labor and health standards you believe in? Yes!
For media appearances or more: firstname.lastname@example.org
Some people call New York City the Big Apple. I call it the Big Truffle, because of its enormous number of top quality chocolate shops and bakeries!
I usually visit New York a couple of times a year, generally in summer for the Fancy Food Show, and in November for Veteran’s Day weekend. It’s always a treat visiting old friends and meeting new ones, and tasting what everyone has been up to.
Before I started my chocolate services business 9 years ago, I was a corporate lawyer (and of course already a chocolate maniac). While employed at a large law firm in Chicago, I once spent a winter in the New York office, doing aircraft leveraged lease deals (don’t ask). I worked more or less around the clock, and what kept me more or less sane was sneaking out of the conference room for a Teuscher Champagne Truffle. Now when I visit NYC, it’s all chocolate all the time – well, not quite: I always make time for New York’s amazing art, architecture, and fashion, so that the overall theme is “sweet and chic!”
I love New York, and my most recent trip this past Veteran’s Day weekend was inspirational. Here are 3 chocolatey NYC neighborhoods I visited, and the shops that make these areas sweet:
1. Chelsea / Greeley Square
Walking from the Eventi Hotel in Chelsea toward Midtown, I let the Chocolate Fairies of Sweet Serendipity lead me to the Broadway Bites outdoor foodstalls market. Once I discovered it, I couldn’t stay away! Favorites at B’way Bites:
Sigmund Pretzels not only makes delicious, buttery, soft pretzels in creative flavors such as pumpkin seed, they also make creative cookies, such as the Wancko Chocolate Chip Peanut Butter Cookie, which contains a pretzel. Yes, soft pretzel bites are IN the chocolate chip cookie! Delectable.
Macaron Parlour‘s pastry chefs make exquisite macarons with lovely texture. Their combination of pumpkin and chocolate – a pumpkin macaron with chocolate pumpkin ganache – plus the hand-drawn pumpkin illustration on each cookie, won me over instantly. (What’s the difference between a macaron and a macaroon? I wrote a brief post about it; click here!)
Breads Bakery had a sign in front of their Broadway Bites foodstall announcing that they make the best chocolate babka in New York according to New York Magazine. Their chocolate babka was $5 a slice, and it was worth it. Dense yet light, flavorful and not sweet, and ultra-chocolatey, I was tempted to buy a few loaves and throw a chocolate babka party in my hotel suite. I’m serious!
2. Midtown / Fifth Avenue
Michel Cluizel is a longtime favorite of mine, because this family-owned brand believes in chocolate sustainability, fair trade, and traditional French fine-chocolate magic, with no soy lecithin. (For my post on why I don’t want soy lecithin in my chocolate, click here.) Their Fifth Avenue store carries their charming macarolats, macaron-shaped chocolate bonbons with fillings such as raspberry, and also carries an abundance of their incredible chocolates, macarons, and more. They have a chocolate-making facility and museum in New Jersey, 30 minutes from Philadelphia, that we’re invited to visit next time – join me!
Jacques Torres goes by the nickname “Mr. Chocolate,” and his Rockefeller Center store reflects his sense of fun and his love of quality. Once, after chatting with the man himself at a chocolate show in New York a few years ago, I saw that he noticed a scrap of paper on the floor near his booth. He bent down, picked it up, and threw it away, showing in that tiny motion that he has the humility of the great.
Thomas Keller’s Bouchon Bakery has transformed whimsy into a Michelin star. I love Chef Keller’s transformation at Bouchon of well-known commercial candy bar and dessert concepts, into exquisite upscale versions made with premium ingredients. For example, the “Oh Oh” dessert in the photo was a heavenly chocolate-coated swirl of cream and cake. We visited his Beverly Hills Bouchon on the Beverly Hills Bakery Tour that I whipped up for one day only, last spring. Let’s do it again – cross-country Bouchon!
3. Brooklyn / Williamsburg
Getting off the train in Brooklyn, I turned right instead of left, and found myself at Woops bakery. Thank you, Chocolate Fairies of Sweet Serendipity, for leading me to this gem. Not only were the macarons well-textured and tasty, but the alfajores were nicely not-too-sweet, the decor was refreshing, and the staff were helpful with directions. I know Manhattan but was a relative newbie in Brooklyn and clearly lost – yet found!
Among the pioneers of the bean-to-bar chocolate revolution are chocolate-making brothers Rick and Michael Mast of Mast Brothers. I’ve been a fan of their chocolate bars since they began making them in 2007, so what a treat it was to go behind the scenes at their Brooklyn manufactory, where I saw the care that goes into each stage of operations (cocoa beans are sorted by hand, sea salt is sprinkled by hand onto finished chocolate bars), and where I tasted their chocolate in flowing form, straight out of the grinder, where fairtrade cocoa beans are mixed for 3 days with sugar and nothing else. I also felt the love that everyone at Mast Brothers has for the art of chocolate. Their brewed chocolate drinks at their drinking-chocolate shop a couple of doors down were also phenomenal, as were their chocolate chip cookies, bonbons, and of course chocolate bars.
My mission has always been Uplift Through Chocolate, and it was exciting to experience and taste chocolate love in many innovative forms on my latest trip to New York. For more photos, see #NYCNovember2014 on twitter or Instagram, where I post as @chocolateuplift.
Save the date of next Veteran’s Day weekend, and join me for another set of sweet and chic adventures in the Big Truffle – email me at email@example.com to get on the list.
The title of this post refers to one of my nicknames, because I’ve studied chocolate all my life. Meanwhile, I’m a new “Professor of Business” and I love that too! Here’s what happened:
As the creator of Chicago Chocolate Tours and Chocolate Uplift which provide a variety of chocolate services from tours and travel to consulting and importing, I’ve always enjoyed speaking about chocolate and business to universities, schools, corporate groups, women’s clubs, and of course tour groups. My mission is Uplift Through Chocolate, which means basically I’ll talk about fine and fairtrade chocolate to anyone who will listen!
My speaking engagements about chocolate and business began in Chicago not long after I started Chicago Chocolate Tours in 2005, and followed me to Boston, Philadelphia, and beyond when I opened chocolate tours in additional locations. Popular topics that I speak on include Chocolate Wellness, Eat Chocolate Be Skinny, and ABCs of Business Success. I also love sharing chocolate and business stories on television.
Recently, I began thinking that in addition to giving one-off talks, I wanted to teach whole semesters. I love academic, culinary, and business environments, and love giving back through knowledge, and working with students.
So when I found myself sitting next to the Provost of Kendall College at an Ecuadorian dinner to which I was invited by my chocolate consulting client the Ecuador Trade Commission, I was fascinated as she described the new and innovative programs at Kendall. The college is known for star culinary grads like Rick Bayless and Jose Garces, and has added international business programs. I told her I would love to be part of it if there were a place for my contributions. After going through the interview process, I became the newest Adjunct Professor at Kendall College, and started teaching this Fall!
That means I’m a part-time professor, which is perfect because I can share my knowledge and practical experience with students, while still being an entrepreneur and continuing to develop my businesses.
I’m thrilled to have created and to be teaching a new class at Kendall, called Growth Strategies and Franchise Management. The course is about scaling a business, and opening in multiple locations. I’m impressed with my students, who are creating new franchise concepts as their class project.
I’ve created an Entrepreneur Speaker Series as part of the course, to bring in guest speakers to share their stories and add value. Kendall’s leadership has been kind enough to open the speaker series to the full Kendall community plus interested members of the public, so you’re invited! Click for dates and speakers, and let me know if you’ll be my guest. And, we post inspiring business quotes using hashtag #growthquote; join the social media gathering at @kendallcollege and @chichoctours.
Finally, naturally I’ve added a chocolate component to the course: at the start of each class, we sample chocolate or pastry that I’ve brought, and we discuss how the owner of that particular business is growing the enterprise, such as for instance through opening multiple locations, or by selling wholesale to grocery stores or specialty markets. My students are keeping a chart of such growth strategies, and are creating a list of factors to assess scalability and growth viability. Our chocolate tastings support the educational process, through real-world examples of business challenges and successes.